Gallery: Berlin Art Drag Meets Fashion Editorial by Haley Varacallo


WUSSY is excited to premiere Primary Not Binary, a new editorial by Savannah-based photographer Haley Varacallo; her work features “unconventional fashions, models, and mindsets.”

Working directly with ATL artist and event producer Barry Brandon, she connected with a group of alterna-queers during her recent stay in Berlin. Haley really “wore down her heels” while living abroadcompleting a total of three bodies of work in just under two months. Of Berlin's queer underground, she says: “I am in love with the colorful personas and personalities, the costumes, and the gritty glamour infused within the subculture.” With this series, Haley attempts to further shine a light on that tricky little box called the gender binary.  Her point of view in Primary is certainly colorful, evoking bowls of unwrapped candy and the ultraviolet light of a tanning bed. When combined with the visually striking Berlin artists who act as her subjects, we are immersed in a brilliant, technicolor queer re-imagining of 50s-era TV classics and entertainment tropes.

The shoot for Primary took place at Nico Stinghe's Another Sidewalk Studio and involved models/queens Bambie Mercury, Absinthia Absolut, and Maggz M Maggz. Hair, makeup, and wardrobe styling credits go to the queens; Haley and Barry advised. Sarah Gardner acted as lighting and set assistant; set and prop design, as well as photography and retouching, were done by Varacallo herself.

We asked Haley what was next on her list of creative projects, she replied that she will be bouncing around from New York, Atlanta, and Berlin, following wherever the work takes her. 

For more work by Haley, check out her website HERE.